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It isn't the logistics, structures and processes that make a business sustainable and successful, it is about the purpose that drives it. 

Taking your natural talents, your gifts, your calling, the skills you have honed, the passion that you love and packaging it, putting a price tag on it and sharing it with the world is the most vulnerable thing you can do.

And yet, those who are driven to make a difference in the world, simply cannot help but NOT do it. And it is going to take courage, compassion and resiliency to play the long game when things get really messy, and they will!

Hi, I'm Gina, a business coach, mentor and purpose-driven entrepreneur. I believe that living a life of mediocracy is not an option. That we all have something unique to contribute to this world and when we do that we make the world a better place.

By definition an entrepreneur is someone who organizes any enterprise, especially a business, usually with considerable initiative and risk.

I believe there is more to it than that.

An entrepreneur is someone who knows their purpose, has a calling, a passion they must pursue. They are creators and they will not settle for anything less than chasing their dream. 

This show was created to talk about the messy, joyful, tearful, fun and beautiful life of entrepreneurship. What it takes to commit and be the CEO of your business and life.


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